Veeva CRM Events Management
Accelerate End-to-End
Pharma Event Management
Improve event execution and gain more insight into speaker
programs, advisory boards, strategic meetings, and more.
Veeva CRM Events Management is an application for managing the end-to-end event lifecycle and related information, including content, attendees, speakers, and expenses. CRM Events Management supports multiple field-initiated event types, such as speaker programs, advisory boards, roundtables, and other fee-for-service engagements.
Users can create event requests, identify compliant content, determine budget and expenses, identify speakers and attendees, and initiate approval workflows.
CRM Events Management works seamlessly with Veeva Commercial Cloud products, including: Approved Email for attendee invitations, PromoMats or MedComms for approved content, Engage for virtual event content sharing, and CRM or OpenData to reconcile attendees for transparency reporting.
All events activity is automatically captured in CRM.
Why CRM Events Management
End-to-end visibility and compliance
Optimize customer engagement
CRM Events Management is embedded in Veeva CRM for a 360° view of the HCP across all channels.Simplify the events tech stack
One system supports the entire events lifecycle, from speaker nomination to attendee reconciliation.Stay agile and compliant
Configurable guardrails and monitoring help tailor the event lifecycle for your business needs.
Exceed the
likely outcome
likely outcome
1.5M+
events run on CRM Events Management per year
128
countries using CRM Events Management
15%
savings in event expenses
